LaunchHaven Meets DEMO | Pitch Criteria

In a recent post of ours, titled ‘9 Ways to Ensure That Your Startup Never Gets Funded‘, we highlighted the importance of having a well-developed pitch to introduce your startup to investors.  While the value of having a pitch is certainly important, it goes well beyond the realm of investment.  A pitch is a great tool to use while networking, hiring new employees or interns, and of course, attracting the attention of customers or clients.

Our monthly LaunchHaven meetup brings the importence of your pitch into focus.  In one night, the possibilities of how to move forward with your idea are all present.  As an attendee of LaunchHaven, you get a chance to pitch to the crowd while competing for great prizes.

To get the most out of LaunchHaven, preperation is crucial; we give you 60 seconds to pitch, so you need to be ready when the timer starts.  Our judges will consider the following categories when evaluating the live pitches.

Presentation:

  • Body language and charisma of the presenting contestant.
  •  Clarity of the presentation.
  •  Enthusiasm for the concept being presented.

Market Opportunity:

  • Clear identification of a problem in the market or an opportunity.
  • Scalability of the concept.
  • Identification of the target customer.

Solution:

  • Value to the target customer or consumer.
  • Differentiation from existing competitors.

Call to Action:

  • Clear articulation of needs.
  • Appropriate for audience.
  • Consistent with current company status and capabilities.

Execution:

  • Business model.
  • Accomplishments / milestones to date.
  • Capital requirements.
  • Clear outline of “time to market.”
  • Experience of management team.

Ready to get started?  Check out this post, written by local startup guru, Chet Latin.  You’ll learn what elements make for a great pitch.

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